HD Fullscreen Flash Video – Demanding More

So I saw the full-screen video examples the other week using the new Flash 9 update, but the example at the end of this post really pricked my attention.
I went out and got a HD TV a couple of months ago because I figured it was time to make “the leap”…

So I saw the full-screen video examples the other week using the new Flash 9 update, but the example at the end of this post really pricked my attention.

I went out and got a HD TV a couple of months ago because I figured it was time to make “the leap”. As yet I don’t think I’ve made any sort of decent use out of that particular feature apart from watching some Lost s3 over the wifi via a ye olde xbox-1 with media center (convergence is beautiful). Now I’m a firm believer that this whole Blu-Ray, HD-DVD thing is a flash in the pan; a very temporary stop-gap. The last time I bought a physical CD was probably 5 years ago. The last time I bought a DVD, probably a couple of weeks. Why? Because until now only Apple and two companies in the U.S. only have offered full movie downloads in any sort of reasonable, legal manner.

Now we -and it’s up to you to define “we”- have pretty much unlimited hard disk space, especially when it is hosted by someone like Google, and of course a fairly fast connection to the internet. So why on Earth are we still buying films on physical media. Apple’s solution is ok, but I’m not sure I can access it in the UK yet, regardless the quality is pretty poor at 640×480. So where do we go from here…

I for one would be extremely happy to pay a good price for the latest movies, maybe a flat rate yearly subscription, if they came in the sort of quality that Flash 9 is now offering. Check out this example from Fabio Sonnati for one. No noticeable buffering, glorious high-def fullscreen video. If the rate is low enough, forget hoarding a collection of space hogging DVDs, let’s have an enormous collection of online up to date movies to dip into.

Here is that example again (1024 x 576).

5 thoughts on “HD Fullscreen Flash Video – Demanding More”

  1. Note that the amount of content produced in HD is still little compared to SD. You’ll likely see the first steps for online HD VOD content in the movie industry and if you look at the Apple Trailers site, some of those trailers are available in HD. Now consider the system requirements of viewing HD content ( you need quite a hefty system when viewing Quicktime HD content ) and you’ll soon agree you’re about 2 to 4 years ahead of the curve 🙂

    (Also note that FLV does not support multichannel/5.1 audio surround sound which makes for much a richer experiencer as well)

  2. Hey Rich.
    Indeed, we are moving in that direction where Internet storage and broadband speed could help minimize the need for physical media such as DVD/CDs. I legally download both music and video for consumption but there’s nothing better than the feeling of holding a physical copy of one’s favorite movie/cd/record/vinyl/audio book or whatever. Mind you, I’m aware I’m one of the many idiots who make those record companies’ and film studio execs’ pockets fatter, as the cost of producing a cd/DVD is nothing in comparison with the retail prices! Maybe i’m too old-school :-), but my sony vaio (which contains 100gigs of personal multimedia content and work files) have been near fatal crash a couple of times. Nowadays, I’ve learned to “ghost” the hdrive, but it also feels good to know that most of my films/mp3s are available for re-import when that dreadful day comes!

    Although convenient, I think it could prove to be a bit too risky if all our content were online and our multimedia hardware devices (LCD/Plasma, DVD players etc) only acted as “dumb terminals” (in the sense of early personal computing) and the only way to get at those content is by accessing the net. It’s dangerous to be too dependent on the net I think. In these day and age of terrorism and globalisation etc, if a “hacker bin laden” shuts down the web we’d be all fucked! Business-wise and soon entertainment-wise. What a bleak picture I’m painting eh?

    Anyways, I digress,,,,
    A Swedish-based movie theater company called SF-anytime (http://www.sf-anytime.com/) is one of the many broadband companies here in Scandinavia who’ve launched such a VOD service. Because of requirement for DRM version 7.0 technology and the need for ActiveX, their service which uses a mix of a tiny Flash client/Windows Media Player is not available for Macs and Linux. And as far as I know they don’t broadcast in HD-format yet!

  3. I hear you guys, it’s a bit depressing but I still have hope in grid and cloud concepts. More in the sense that things aren’t *only* available on-line, but transparently cached locally where available without the unfortunate “ghost” and backup processes we have to go through today. That way you will never really lose any data nor have to worry about the responsibility of backing up yourself. Now that we have so much of a digital persona, we need that sort transparent computing to make it manageable, and funny you mentioned the return to dumb terminals, I think hybrid terminals is more likely but not far off!

  4. I forgot to mention. I’ve also been playing with the idea of people completely losing “ownership” of content in future. I can quite easily see all ownership of content pretty much dissolved when this sort of lifestyle is widespread. What do you think?

  5. I think there’ll always be ownership at some level – it’s the basis of the world. A person’s views and knowledge on a subject or their ability to create content will give them ownership of a different sort…What’s certainly true is that what we consider ownership to be today will change dramatically over the next few years as people become more relaxed about storing personal content online – in exactly the same way that people have grown accustomed to purchasing online – because it makes their life easier. We just haven’t made it easy enough for people to store and manage their content…yet – watch this space

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